Tuesday, 4 May 2010

Wednesday, 28 April 2010

Evalution : Audience Feedback


I asked 10 different students aged between 16-18, what they thought of my Final Project. To make it fair I asked 5 females and 5 males and I also made sure I asked different ethnicity people.


1) What does the title (Ultimatum) suggest to you?
'It sounds good, like a threat, but in a good way. Makes me want to buy it.'
'I like it  because it means that if you are being challenged because if you're a Dj you make new music and make sure people will like it.'
The results showed  choosing the title Ultimatum was a good idea and that it suited my genre as some people noticed.
I also got some criticism where 2 people didn't understand why I chose this as my title which made me consider doing more research on my audience and be aware of not everybody liking names for magazines.


2) What genre of music does the magazine focus on and how do you know this?
Majority of the people I asked didn't really know what the genre was as I didn't have images of DJ equipment or items that are associated with this genre. A few of the people found out because of the word 'DJ' and the trip t 'Ibiza'.
When making my project i didn't realise that my music genre wasn't being represented so if I would make changes to my project I would make the model wear clothing or accessories which will let the audience what genre I am conveying.


3) What makes the pages look professional and what stops them from looking professional?
'The use of photoshop on the front cover and on the contents page makes it look professional'
'The background on the article and on one of the pictures'
'The use of different text and clours make it look professional'.
My audience thought my project looked very professional and gave me lots of positive feedback which made me confident on whether it looked profeesional.


4) How genuine does the ffront cover seem?
'The front cover looks genune because of the information boxes'
'The colours and style which are carried throughout the magazine pages make it look genuine'
'The price, barcode and website make it look genuine'.
They said that the front covere looked good but one male thought that my front cover had to much empty space and my model wasn't positioned nicely. If I could make changes I would consider his critism by making my model be more creative and make sure that the front cover doesn't look so bland or too busy.


5) Does the Contents page simply inform or does it also manage t interact you in reading the rest of the magazine?
'The contents page is my favourite because it is so colourful and has lots of interesting pictures, this makes me want to read more and the contents page does inform me as it shows the different sections in the magazine'.
'Yes, It does inform me and I like the background and how the colours are broken down with the different sections'.
I like how i got positive feedback as I think my contents page is the best page from my project. I tried to maintain the colour scheme and make sure that I inform and entertain them by having a variety of images. Breaking down the features of the magazines looks appealing to the eye.


6) Does the article sound like a piece of journalism? If not what bits don't sound right?
'Yes, it does and i like the different questions she has asked the DJ'
'I like how both the interviewer and DJ Kash interact like when they laugh and joke'.
'There is lots of interesting information'
I also got some bad critism about how my article is mostly about the interview and how there is too much to rad and not enough pictures. Also another person said the images I used weren't good.
If I could change my article I would have more intersting and appropriate images and make sure that there isn't alot of information that would bore or confuse my audience.


7) Does the article make you want to read it? If not why not?
The results i got were 50% positive and 50% negative.
'The use of colour scheme makes me want to read the article'
'The title and the use of images made me want to read it.'
'The layout is good as it is straight forward and simple to read from'
The neagative critism I got was 'That there was too much writing and the layout wasn't exciting'
'There weren't enough images and it looked too busy'.
When making another article i would consider using more images and using a different layout which will atract more people to read it as my other pages were different and good.


My audience feedback has made me realise that what you think may look good doesn't agree with many people and it isn't about whether you like but whether it will attract the target audience to buy it.

Friday, 23 April 2010

Final Project


  
      




          
Changes to my Magazine Front cover
The cahnges i made to my Front cover were drastic to my mock up. I wanted to produce a simliar looking front cover to a DJ Mag that I really liked. After trying to make thsi successful I decided it didn't suit my background. The changes I made on my front cover were that instead of putting information on both on the left and right hand side I would out them in a zig zag position. This suited me because I found it difficult to write informationthat would be included in my magazine. Also this was effective as it helped make my magazine look professional and made it look like there was enough information and didn't look empty or busy. Also as on the magazine I was fond of had many different coloured backgrounds and different coloured text which contribuated to the colour scheme, which I tried to use but couldn't because it didn't look nice. So instead of using this technique I decided to use purple and blue background and use one colour for my text, yellow, which won't confuse my audience. I also used a different colour for my competition box as this will be more eye-catching  and differentiate from my colour scheme.

Contents Page
I also made a massive change to my content page as I wanted to put three boxes and then have three images separate them. When I tried to do, it didn't quite look nice as some boxes where bigger then others which meant my magazines would them be smaller than I expected, which wasn't possible. So I decided to put the information in a linear fashion but colour co-ordinate them which was effective as it showed the different feautures within the Magazine. I also wanted to put an Editors note on the contents page as it shows the audience that they are welcome and part of the magazine.  

Feature Article
The change I made in my article was only with the position on my images. I wanted t omake my images the hightlight of the pages as this is what attracts the audience the most. I decided to put one of the images in the middle of the page instead in the corner.
Raw Shots

For my front cover I have manipulated the background for my modde. I took a picture of my Model, Kashif, behind a white/cream colour background. Then i took a portrait picture of wall black/grey stoned background as I wanted my model to have this background. To manipulate my image i saved it and uploaded it on Photoshop. I then used the Pen tool to cut my model out. After successfully achieveing the cut out, I then saved the picture. I then uploaded my background and placed the cut out over it, Giving my finished project for my front cover.
















Another image I manipulated was for my contents page. I took a picture of two of my friends, Saliah and Innayat, on a white backgorund. I also wanted a different background which showed  them happy and crazy. In order for me to do this I created my own background on Photoshop. I wanted to be creative and have  something different. I started to use different brushes fro my background. I then found a Star brush which I thought would best suit my genre. I then strted to use my colour scheme of blue, purple and yellow to show the connection. When I was happy with my background I then saved it. After saving the background i then had to cut out my image where I used the same Pen tool and then placed it upon my scolourful star background.
Primary Images for Magazine


Here are some of the images I have put onto my Magazine or havn't used on my Magzine



















Draft of Article

 
Mock-Up of Feature Article



Mock-Up of Contents Page



Mock-Up of Front cover



Sunday, 28 March 2010

MoodBoard
This is my MoodBoard of the type of writings, colours, images I want. There are also images of front cover which I liked and would base my front covers on. 
Reader Profile

A reader profile is for fans where they have information about themselves on a page where they keep contact with what they like. The profiles will help show my audiences age, sex and interest. This will further help me understand more about the genre of DJ.

Name: Emily Holding
Age: 19
Sex: Female
Occupation: Student
Relationship Status: Single, looking for friends.
Hobbies/Interest: Music, Partying, chilling with friends. Love to shop (to keep up with the latest fashions).
Music: Dance, DJ, Hip Hop and RnB

This is what most reader profile look like. It gives me enongh ideas to see who likes DJ music and what there interests are.
Planning of Photo shoot
For my front cover and my feature article I will be using a friend called Kashif, which will be a DJ who has been in the industry for two years. The clothes I will make make my friend Kashif are going to be colours that will represent my colour scheme; light blue, purple and cream. In my feature artcle I will be will use probs as his background for example DJ equipment or a studio which represent his genre of music and also will show him in hids natural enviroment which is very effective with audiences as they like to know what is happening in their lifes. In another picture of him i will be taking a picture of him with a car or a motorcycle which will show somthing which is associated with him outside his music. These probs/background will help my readers to understand and relate to my artists. I will also be having a different model which will be on my content page, He will also be wearing the house colours. Also on my content page i will be taking a picture of both a female friend, saliah and a male friend Innayat. These will present fun and excitement in their picture, whilst wearing the house colours.
My Magazines Name

Picking a name/brand for my magazine was very difficult as wasn't sure what kind of name my target audience would enjoy. In order to find out what is the best option I created a questionnaire where i asked what kind of name they would like. As u can see from the resuls in my previous blogs majority of the votes went to Futuristic and Ultumatum. Both of these names were my favourite, i picked Futuristic as it resembles whart DJing is all about and how it evolves in the future. I liked the name Ultimatum as it show as iy is a threat which is chatchy as it gives the buyers an ultimatum to buy it and also in the DJ Industry it shows how if people don't like your music you have no choice but to improve or leave the business.
My further reseacrch on the internet made me realise that the name Futuristic has already been taken by another magazine. So I have decided to stick with Ultimatum as my magazine cover name.
Equipment/ Technology

The technology I will be using is InDesign and Photoshop. InDesign will help me produce the different areas of my magazine such as the front cover, contents page and my feature article. This software will ensure that I can use a varity of application for my pages. This technology will make my production look like a professional magazine. I will be using PhotoShop for editing my images/photos to make them adjustable for my genre and look more presentable.
When producing my work I will be working on a Mac computer and various Microsoft Publications.To take my picture i will be using a 7.2 Megapixel camera. For any hand-drawn and hand-written pieces I will be using a scanner.
Institution to Produce and Distribute

For Magazines to become successful, they need to find an Institution that will best help their Magazine with their Distribution and production. Different genres use different Institution for example IPC and BMG are used by NME and Q. If i wnat a good Institution for my specific genre i have to do research to find out which Institution will best suit my magazine.
The best Institution for my DJ Magazine is Stark Profiles and PR as they provide the best services and have numerous artists. They will best help me as they will make sure that i will be able to advertise my magazine throughout the country and help me to make the sales that I need. This will help me have the upper hand over my competition and become more successful than them as majority of the population isn't aware of these types of magazines.
Questionnaire Results

Here are some results I found out from my Questionnaire:

I asked the people answering my Questionnaire whether 'They listened to DJ Music?'
The results I got were surprising as more than half of the people asked did listen to DJ Music and liked it. This made me realise that this is a popular genre.

One of my question was 'Would you buy a Magazine about DJ’s?'
The results for this showed that majority of the people asked didn't know or won't aware of DJ Magazines being sold. This shows that the Magazine Industry aren't advertisng there magazines as successfully which leads to low ratings of sales. The people who answered this question also said Yes to by the Magazine which shows there are peole intrested in this type og genre, they are not aware there was a magazine for it.

Another question I asked was 'What techniques do you think they could use to sell their Magazine?'
This will allow me to know what my audience thinks is the best way to advertise the Magazine fro people to be aware of DJ Magazines. I asked them to circle/highlight more then one option as this will will show me which techniques best suit my market. The results showed there were three popular methods of advertising which were In shops, On TV and on Flyers/Posters. The results will help mt problem on advertising to my audience and will be successful.
Questionnaire
Below, is my questionnaire i would undertake in order to see what pople know about my genre (DJ) and which types of genres they like. I wanted to know if peole have knowledge on whether there are DJ Magazines for them to buy. Here are my results:

Monday, 15 March 2010

Tiesto Image Analysis
This is an image of Tiesto for his radio show Club Life. This image helps to portray Tiestos life of DJing with colours. The colours represent his busy, adventurous and innovative life he has as a DJ. He is also wearing his headphones which also help us further understand that this image is about how he loves being a DJ. His body language is also showing us that he is confident in his work and his passion for the music, which is why he is in the top 5 best DJ's. I like the contrast in the different colours that have been used and how his body language, props and colours help explain his feeling towards being a DJ.
David Guetta Analysis
This is an image of the DJ David Guetta performing at a club. This is a great picture as it shows the artsist in its natural enviroment. It has the props of the equipment, headphones and lighting. the Lighting shows the colours that are used within clubs and helps portray the atmosphere of fun. Davids position shows the enjoyment and love that he feels when he is performing. He is doing the 'I'm on top of the world' pose which shows his passion and confidence in his work.
I like how blown away David feels about performing jhis music. I like the fact he is in his natural enviroment.